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From SWOT analysis to see the prospects of LED display in the conference system
Industry News 2019-3-16



Meetings in today's society have become an indispensable activity in people's daily work. In large-scale meetings held by governments and enterprises, it is necessary to display text, pictures, data, sound, images and other materials. This requires a display terminal. The support of the display terminal can make the meeting effect greater. Compared with traditional meetings, online meetings rely more on display terminals. Especially in 2020, due to the impact of the epidemic, government and corporate meetings cannot be held as scheduled, so they have to be held online through display terminals. The display terminals required for online meetings and traditional meetings together constitute today's meeting display market. The display terminals in the current conference display market mainly include LED displays, LCDs, OLEDs, laser projectors, and DLP. As one of the important display terminals, the LED display has unique advantages compared with other display terminals, but it also has its own shortcomings. What opportunities will the LED display have in the future competition in various display terminal markets? What kind of challenges will it face?


Definition of LED display in conference system


To talk about the prospect of LED display in the conference system, it is necessary to define the LED display in the conference system. As the display terminal, the LED display screen mainly provides the hardware part for the conference system. The conference system has certain requirements for the LED display, which requires the LED display to show better and clear display, and the smaller-pitch LED display can show a clearer picture, so generally those that can be used as the display terminal in the meeting are small pitch LED display. In terms of packaging methods, LED display products mainly include SMD displays and COB displays, so the small-pitch displays used in conference systems also include these two types of display products.


S(strengths)

Compared with LCD, OLED, laser projector, DLP and other display terminals, LED display has certain advantages. In terms of brightness, LED displays are higher than LCD, OLED, laser projectors, and DLP. The LED display conference system is mainly used indoors. The brightness of the indoor LED display has reached 800cd/㎡, and the high brightness of the LED display is unmatched by other display terminals. In contrast, LED displays are higher than LCD, laser projection, and DLP. In terms of color gamut, LED displays are wider than LCD, laser projection, and DLP. In terms of service life, LED displays are longer than LCD, OLED, laser projection, and DLP. In terms of response time, the LED display screen is nanosecond faster than LCD, OLED, laser projection, and DLP. The power consumption of LED displays is lower than that of LCD, OLED, laser projection, and DLP. In terms of size, LED displays can be spliced ??infinitely. LCD, OLED100inch, DLP


W(weaknesses)

Things are divided into two. LED display screens have certain advantages in conference systems, but they also have their own disadvantages. First of all, the LED display has only participated in the conference system in recent years, and its own advantages as a new thing have not been fully recognized by people. Secondly, LED display screens participate in the conference system as an engineering product, and there are still many immature places. Due to the low degree of industry, the LED display screen is expensive in the conference system. In the LED display market, the smaller the spacing, the better the display effect, but the higher the price. According to a company's March 2020 quotation, it shows that the indoor space is 1515 small, and the space between P2 is sold for 7,500 yuan, and P1.5 is sold for 18,200 yuan. Of course, this is only the price of a single screen. If the LED display is to become a real conference display terminal, it needs to integrate video processor, power supply and other related components. At almost the same price, you can buy a 65-inch smart LCD TV for 7,999 yuan; you can buy a 55-inch OLED home appliance for 7,989 yuan; and you can buy a BenQ laser projector for 7,399 yuan. It can be seen that the price of the LED display as the display terminal of the conference system is much higher than other display terminals.


O(opportunities)

The opportunity of LED display in the conference system is mainly in high-end conferences. High-end conferences have a demand for larger size display terminals. The LED display has the advantage of unlimited splicing, breaking through the disadvantage that other display terminals cannot be spliced. The advantages of LED displays above 100 inches will be more obvious.


T(threats)


As the display terminal of the conference system, the LED display has certain advantages in large size, but the continuous advancement of other display terminals in technology and the continuous decline in price, which pose a certain threat to the LED display conference system. The liquid crystal display industry benefited from the production of nano silver wire touch technology and the 10.5/11 generation line. The cost of large-size liquid crystal touch devices has dropped rapidly: 75-85 inches have reached a popular price point. In the display terminal of laser projectors, insufficient brightness has always been a problem. With the continuous development of the projection industry, high-brightness projectors have appeared in the projection market. One model is PX2000UL+, which has a brightness of 20,000 lumens. In addition, with the advent of the 5G era, the VR/AR industry is also rising. In the future, as long as there are AR/VR headsets that do not require a display terminal, you can do a lot of things. This is also a threat to the LED display of the display terminal. .


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