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The pain point of rental LED display companies, how should LED display companies innovate?
Industry News 2019-3-16

rental led display

When it comes to rental LED screens, it is no stranger to the LED industry. In some major festivals, exhibitions, singing and dancing evenings and large-scale event programs, there is no shortage of LED rental screens. In singing and dancing evenings, LED rental screens are often implemented throughout the evening and become an important part of the stage lighting effects, adding splendor to the live performance. Today, the stage performance market has become the most widely used application place for LED rental screens, and it is also the occasion where the charm of LED rental screens can be best demonstrated. A cool party is inseparable from the help of LED rental screens. Without LED rental screens, the stage will be much eclipsed.

As an important pillar market that differentiates the domestic industry from fixed LED displays, the LED rental market has achieved rapid development in recent years due to low entry barriers. Products are constantly being introduced and new, and showing a trend of high-definition development, with breakthroughs in dot pitch Below 2.0mm. Due to the booming leasing market, professional leasing manufacturers and mainstream companies in the industry have launched corresponding products for this market. Nowadays, LED rental screens generally have the following advantages:

1. Ultra-light-the weight of a single box is about 6kg, which can be carried by a single person, making it extremely easy to install;

2.Ultra-thin-the box body is made of die-cast aluminum, which has high strength, strong toughness, high precision, and is not easy to deform, which is labor-saving for transportation;

3. High-precision-the size is electromechanical processing accurate to about 0.1mm;

4. Compatibility-the new structure design meets the requirements of hoisting and stacking, and meets the requirements of indoor and outdoor;

5.Fast-the box body is connected up and down, left and right, using a quick locking structure, usually about 10 seconds to complete the installation of a box, and the installation accuracy is high;

6. Low cost—The cabinet is light in weight and requires low installation costs; the cabinet has low power consumption, saves operating costs, and reduces labor costs.

At the same time, in order to adapt to the characteristics of rapid disassembly and assembly of the rental market, LED rental screens have begun to develop towards standardization, and products can better adapt to mass production. At present, the main specifications of the cabinet suitable for LED rental display are 480X480, 500X500, 500X1000, etc. According to 3*3, 4*4, 5*5, 6*6 different cabinet splicing methods, point-to-point splicing into 2K (1920*1080), 4K (3840*2160), 8K (7680*4320) and other standard resolutions Display screen.

LED rental is widely used in the stage beauty market, but in fact, most LED display companies do not directly participate in the application of rental LED screens, but instead sell their own products in cooperation with professional rental companies. However, no matter how the rental LED  screen develops, there are still two major pain points that have not been well resolved.

Nowadays, there are two major problems with rental LED  screens: one is the mass inspection problem faced by rental products; the other is how to prevent collisions and bumps in rental products.

As LED rental products continue to develop towards small pitches, the problems of stage rental products in these two aspects have become more prominent. These pain points of leasing products have become the pain of LED leasers.  

However, the pain of LED leasers is not the pain of LED display companies?

It is undeniable that the problem of lamp bead failure and bumping has actually become a hurdle in the development of LED rental screens. In order to solve these problems, companies have also tried various solutions. For example, for reliability problems, various rental products such as "4-in-1" technical solutions, GOB technical solutions or COB technical solutions that have been adopted continue to appear. LED is an electronic product, and the problem of anti-collision does exist. Manufacturers in the industry have been working hard to solve it. However, adding protection such as bezels and masks or solving problems such as moisture resistance often pushes up the cost. This is also a contradictory issue of who pays.

It can be seen that solving the pain points of LED rental screens cannot be done independently by LED display manufacturers. It requires the coordination of all links in the entire industry chain and the joint efforts of related parties in different links.

In fact, compared to the current "dilemma" faced by rental LED screens, the future development of rental LED screens also faces competition from other technologies. Zeng Xianghui, the president of the Shenzhen Stage Art Association who attended the meeting, clearly expressed this concern. He believes that when the LED display industry blindly drills into technology and only wants to go "micro" and smaller spacing, it is more necessary to observe Those subversive innovations that do not belong to the LED display industry may be subverted and replaced by black technology in foreign industries. LED display used to be too small in scale and immature in technology and did not attract attention. With the broadening of applications, many powerful large companies will enter with huge sums of money and orders, which will be a real subversion.

President Zeng Xianghui’s worries unfounded, or is it a real threat that LED rental screens may have to face in the future? I believe that the LED display companies in our depths have a deep understanding. What is certain is that, for an industry to develop, only by constantly innovating the old and bringing forth the new, can the company maintain its vitality forever and make the industry more and more prosperous.

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